192: Rethinking Sales and Marketing Strategies with Guest Diane Helbig

Apr 18, 2024 | Imperfect Marketing Podcast

Imperfect Marketing with host Kendra Corman Episode 192: Rethinking Sales and Marketing Strategies

Kendra talks imperfect marketing with internationally recognized business and leadership development advisor, Diane Helbig. Diane is a certified professional coach and president of Helbig Enterprises, where she aids businesses and organizations in becoming more constructive and profitable. With a wealth of experience as an author, award-winning speaker, and workshop facilitator, Diane shares insights into effective sales and marketing techniques that steer clear of traditional selling tactics.

Topics covered in today's conversation include:

  • The counterintuitive approach to sales by focusing on value instead of selling
  • The power of email marketing and how to do it without spamming
  • Networking mistakes to avoid and how to genuinely build relationships
  • The role of social media in marketing and building community
  • The effectiveness of podcasting in sharing valuable content and building trust
  • and more. 

Join Kendra every Tuesday and Thursday as she discusses how to make progress and grow through Imperfect Marketing.


You can find Diane Helbig:

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