205: From Name vs. Subject Line: What Wins in Email Marketing with Host Kendra Corman

Jun 4, 2024 | Imperfect Marketing Podcast

Today's episode dives into every marketer's crucial battle: which email component drives more success, the From Name or the Subject Line?

Main Topics:

  • Importance of From Name: Trust and familiarity
  • Power of Subject Line: Engagement and curiosity
  • Case Studies and Stats: Impact on open rates
  • Best Practices: Consistency and personalization
  • Tools and Techniques: Leveraging subscriber data

Episode Resources:

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Contact Info:

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