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Episode 29: Should I start email marketing before I have a website?

Would you try Colgate Lasagna? It's time to discuss branding!

Episode 29: Should I start email marketing before I have a website?

How do you start an email marketing program before you have a website?

It’s easier than you think, and the earlier you start email marketing, the better off your business will be.

  1.  Create a “Coming Soon” page and include a form where people can sign up.
  2. Leverage all your collateral, including your email signature, to encourage signups
  3. Ask your existing contacts
  4. Market a lead magnet
  5. Leverage social media

Most email service providers like Constant Contact and Convert Kit will allow you to accomplish this fairly easily.

So, don’t be afraid to get out there and start building your know, like, and trust factor!

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