When was the last time you looked at your website homepage through the eyes of your audience?
Don’t look and see if it says what YOU want. Does the content resonate with the person you want to purchase your product or service?
Do you clearly identify the problem you solve and explain how you can help them? Are you writing for your audience?
This is only ONE piece of what Patty K and I discuss in this episode of Imperfect Marketing. There are a ton of great tidbits inside this podcast that you will want to take note of, so be sure to listen near your favorite notepad or computer!
Did you learn something new about writing for your audience? Let me know, I’d love to hear from you!
Click here to access the transcript and follow along.