Thank you for tuning in to another episode of Imperfect Marketing! Today's guest is Kim Thompson-Pinder of RTI Publishing and the Author to Authority podcast. We had an amazing, insightful conversation about the power of words, publishing books, and authority marketing.
So, what is authority marketing? It's embracing your expertise and using your knowledge to provide value to clients. Focus on your niche and let your knowledge shine!
Click here to access the transcript and follow along.
Other topics include…
- the importance of niching down
- identifying your target audience
- and taking the next steps if you've thought, "boy, I should write a book!"
Have you ever considered writing a book? Do you consider yourself an authority in your niche? Let me know at support@kendracorman.com.
Connect with Kim Thompson-Pinder
- Find her on LinkedIn
- RTI Publishing's LinkedIn page
- RTI Publishing's website
- The Author to Authority episode I guested on
Related Links and Resources:
- Brief on 2023 Marketing Trends
- Plan in 90 day sprints with Tim Fitzpatrick
- Explore vision boards with Dawn Hattison
- Hear why "no" is my word of the year with Blaine Oelkers
- Identify your Target Audience with this FREE downloadable
Are you an aspiring podcaster looking to get started? Join me for the Podcast Launchpad Bootcamp, your ultimate 4-day free BootCamp designed to help you develop your podcasting launch plan. Learn more and register at https://kendracorman.com/bootcamp