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Episode 84: Authority Marketing with Kim Thompson-Pinder

Imperfect Marketing Podcast Artwork with photos of Kendra Corman and Kim Thompson-Pinder, "Word Ninja", as they explore the power of words, publishing books, and authority marketing.

Episode 84: Authority Marketing with Kim Thompson-Pinder

Thank you for tuning in to another episode of Imperfect Marketing! Today’s guest is Kim Thompson-Pinder of RTI Publishing and the Author to Authority podcast. We had an amazing, insightful conversation about the power of words, publishing books, and authority marketing.

So, what is authority marketing? It’s embracing your expertise and using your knowledge to provide value to clients. Focus on your niche and let your knowledge shine!

Click here to access the transcript and follow along.

Other topics besides authority marketing include…

  • the importance of niching down
  • identifying your target audience
  • and taking the next steps if you’ve thought, “boy, I should write a book!”

Have you ever considered writing a book? Do you consider yourself an authority in your niche? Let me know at support@kendracorman.com.

Connect with Kim Thompson-Pinder

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